Introducing Monitus Tools

When Google announced that it was going to let people use the web analytics package Urchin (now known as “Google Analytics”) for free, I wrote in an earlier post that no merchant would have a valid reason anymore not to do web analysis. With the help of our just-released Google Analytics connector for Yahoo! Store it is even possible to analyze Yahoo! Store e-commerce transaction information down to the item level, i.e. knowing converting keywords per item. Other (higher-priced) web analytics packages may go as far as capturing the order total amount. Hey, it helps to know and focus on the Yahoo! Store platform!

But wait, there is more…

The Google Analytics connector is the first of other web-based tools we are working on that are designed to help merchants be more successful. In just a few days, we will be launching the free Yahoo! Store cart recovery system. More info in a few days. In the meantime, read about the benefits of recovering carts.

Please give Monitus Tools a try and let me know what you think!