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Analytics for online retailers

Mainly about analytics, testing, tweaking and optimizing for e-commerce sites. By Michael Whitaker

From the category archives:

Yahoo! Store

Item page segmentation

by Michael Whitaker on December 20, 2010

Product Conversion Rate

by Michael Whitaker on October 21, 2010

Using web analytics to optimize checkout forms

by Michael Whitaker on June 25, 2010

Yahoo! Store trackable links and web analytics

by Michael Whitaker on May 10, 2010

Repeat Customers

by Michael Whitaker on March 29, 2010

Monitus Tools product update: single-use coupons for Yahoo! Stores

by Michael Whitaker on November 20, 2009

Coupon Analytics

by Michael Whitaker on November 9, 2009

Yahoo! Store webinar today

by Michael Whitaker on October 14, 2009

About site reviews

by Michael Whitaker on September 28, 2009

Cross sell works

by Michael Whitaker on September 22, 2009

← Previous Entries

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  • Recent Posts

    • Tactical event tracking
    • AB Testing case studies are biased
    • Universal Analytics and visitor tracking
    • Page Value in Google Analytics
    • Inferring the general from the particular
    • Actionable Data
    • Visits to Transaction and Purchase Path Length in Google Analytics
    • Goal tracking and more on (not provided) keywords
    • Using Median in Site Speed performance report
    • Stats calculator for Google Analytics
  • Categories

    • Adwords
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    • Monitus Tools
    • Optimization and Testing
    • RTML
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    • Web Analytics
    • Website Optimizer
    • Yahoo! Store
    • Yahoo! Web Analytics

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